Gross revenue in Japanese agriculture refers to the total income from the sale of agricultural products before deducting production costs. As Japan’s major crop, grains, especially rice, tend to have relatively high gross yields. Rice prices have remained stable thanks to government subsidies and support measures, ensuring stable sales revenue. However, due to the aging of agricultural workers and the increase in abandoned farmland, production is declining while demand remains stable, resulting in fluctuations in the revenue structure. Additionally, efforts are being made to increase added value through branding of high-quality rice and promoting exports.
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